Have you considered giving out this lent instead of giving up?


14th February 2018 will see over 100,000 people on a 40-day mission to impact their community through generous giving.

Instead of giving something up for lent, many have signed up for ‘40acts’, a generosity challenge created by the Christian charity Stewardship, which encourages participants to do at least one different act of kindness each day of Lent. The challenge was followed by over 100,000 people last year between Ash Wednesday and Easter Sunday, notching up an estimated 4 million generous acts in that time.

During the 40 days of Lent, (not including Sundays), participants or ‘40activites’, will wake up to a new generosity challenge and short Bible-based blog straight to their inbox. Each act is designed to sharpen your awareness and give practical ways to stretch your faith as well as your generosity.

Acts that have featured in previous years have included, donating blood, writing a public message of encouragement for everyone to see, and leaving a chocolate bar on a bus.


The 40acts challenge was first launched in 2010 and has grown in popularity ever since. Millions of acts of generosity later, the challenge continues to astonish the team behind it.  Debbie Wright, Head of Content at Stewardship writes:

“Every year more and more people choose to do Lent generously, and use generous acts to demonstrate their faith in the lead up to Easter. We never cease to be amazed at the creativity and kindness that we see, as people start to share their stories on social media”.

40activists can sign up to receive the daily 40acts emails here.  All are invited to join the 40acts social media community on Facebook (www.facebook.com/40acts), Twitter (www.twitter.com/40acts), and Instagram (search #40acts).


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